2017 Holiday Shopping Season Goes Mobile

January 29, 2018

The 2017 holiday shopping season was a major success for retail brands. According to MasterCard’s SpendingPulse report, Americans made purchases at a record pace, with sales jumping nearly five percent from last year for the period from November 1 to Christmas Eve. This is the largest increase by percentage since 2011, when the economy was […]

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Restaurant Customers Are Hungry for Text Messaging

January 15, 2018

As experts in mobile messaging, mGage comes across many different articles relating to our industry and this particular article caught our eye. It addresses Quick Service Restaurants (QSRs), a business model where messaging can play a key role in marketing and transactional communications. It was written by the co-founder of NextME, an app that allows [...]

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Relaunched mGage Website Guides Brands Searching for Mobile Engagement Solutions

August 02, 2017

We’ve relaunched our website to make it easier than ever to learn how mGage’s best-in-class mobile messaging services can improve your marketing and customer care programs. “mGage’s strong relationships with more than 500 major mobile carriers globally have helped us to deliver more than 25 billion customer experiences over the last 15 years,” said Jim […]

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Multivariate Testing Now in Communicate Pro

May 22, 2017

Multivariate Testing has been added to Communicate Pro. This essential tool helps clients better plan, execute and track the success of their mobile messaging campaigns. With Multivariate Testing, you can discover the best-performing SMS messages by testing the effectiveness of unique copy or variance in time of delivery. Setup is easy – simply enable Multivariate [...]

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Beyond Fundraising: How Charities can Leverage the Power of Mobile Interactions

May 22, 2017

mGage has been proudly providing mobile solutions to the charity sector, mainly for fundraising, but also for mobile engagement in general, and each London Marathon is a great example of what can be achieved with such a partnership. When watching the London Marathon this year I couldn’t help but feel overwhelmed and inspired. It’s such […]

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mGage Awarded Platinum Partner by Vodafone

April 11, 2017

Vodafone awarded mGage with the B2B Enabler Platinum Partner Award Vodafone UK awarded mGage their annual B2B Enabler Platinum Partner Award this week during an awards event at the Bulgari Hotel in Knightsbridge, London. Vodafone launched the B2B Enabler Partner Awards to recognise the accredited partners that are industry leaders within their field. The Business [...]

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Google Ads Now Include Text Message Feature

March 13, 2017

Here’s how to set up the new AdWords message extension in 9 simple steps A few months back we wrote about this new AdWords message extension that Google was potentially launching called Click-to-Text while this was still in beta version. Well, we’re pleased to say that this has been launched by Google now and it […]

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Differentiation for Retail brands is still possible

February 09, 2017

Everybody we know owns a mobile phone and uses it incessantly, almost obsessively, to do pretty much everything, wherever they might be. I don’t consider myself a mobile addict, but I am the first to admit that my phone is the last thing I want to forget when I leave the house in the morning. […]

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mGage launches Direct Carrier Billing in the Netherlands

November 21, 2016

mGage, the Mobile Engagement Company, has launched Direct Carrier Billing (DCB) in the Netherlands and is already onboarding its first clients. By introducing a “one-click” flow with the launch, mGage now offers a faster, quicker and simpler mobile payment experience which let users buy with fewer clicks compared to the other flows available in the […]

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New Apps Help Campaigns Use Texting to Reach Voters

November 03, 2016

With the November elections approaching in the United States, candidates are looking for any edge in connecting with potential voters. Until recently, text messaging as a form of outreach has been difficult – a 2013 update to the Telephone Consumer Protection Act prohibits the sending of unsolicited text messages in all instances, including for political […]

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